Market Trend Definition

When a market experiences a clear and sustained upward or downward movement, it is called a trend. Trends can refer to individual assets, sectors, or even interest rates or bond yields. Identifying the start and end of trends is an essential part of market analysis.

The most common trends are bullish and bearish. Since assets typically move in peaks and troughs, the uptrend can identify when the high and low points of a move are getting higher and higher. On the other hand, the downtrend occurs when the high and low points are more down.

Different types of analysis will use other systems to predict when a trend reversal is approaching. Technical analysts will study the asset’s price history to identify patterns, while fundamental analysts will look at market factors.

The Stock of Market Trend

The Stock of Market Trend
The stock market trend is the path followed by prices. It occurs when the price of a financial asset tends to continue in the same direction, either upwards, downwards or laterally. It is one of the basic principles of technical analysis.

The definition of a stock market trend in an asset depends on many intrinsic and extrinsic factors. Each financial aid will have variables that will continuously define the short, medium, and long term price trends.

Pay Attention to Market Trend

Understand how market trends emerge and keep your eyes open!

Generically, a market trend can describe as an inexpressive behave at once but then gains strength and prominence. If you want to understand better how it works, keep reading our post.

Market trends are like thermometers and compasses. On the one hand, they highlight market opportunities and indicate whether a particular product or service has a consistent chance of success.

On the other hand, they also guide significant decisions and confirm the right directions.

Regardless of its size, the segment in which it operates or the channel it prioritizes, any business is influenced by the latest trends.

There are trends in the rise of innovation in payment methods (such as cashback, which returns part of the value of their purchase to the user) or the emergence of a new consumer preference (as is the case with online shopping). The challenge is knowing if (, and how) they will stay alive.

Types of Market Trend

Regarding the term of the trends, we can distinguish between:

Short-term trends: It may seem insignificant because they do not affect a long time, but some trends last for hours and days.

Medium-term trends: It can last weeks or even months and are usually corrections of the long-term trend, making the opposite movement.

Long-term trend: It is the primary trend of an asset and can last for years or even decades.

We distinguish the following types of trends in terms of their direction :

Uptrend: That in which, as the value progresses, a series of ascending minimums generates, also concordant with a series of ascending maximums. We indicate the direction of the deal by drawing a straight line, direct line or guideline, which joins at least two significant minima, and which will have a positive slope. In summary, the trajectory of the share price will be positive.

Downtrend: Similarly, it will be one in which the value generates a series of descending highs and lows, tracing a guideline bases on significant highs, and which will have a negative slope. The trajectory of the price of the value will be descending, negative.

Side Trend: No directional movement is made, so the guidelines that we can draw will have practically no slope, indicating a lack of direction.

How is a Market Trend?

Bull Market

It is a market trend in which asset prices are rotate to new highs, and day by day, the stock market makes its current upside close. All this brings, as a result, the restoration of a particular crisis, political durability and excellent economic results.

The bull symbolizes success, optimism and profits for the financial world. It is a positive image that generates confidence and reveals encouraging situations in the future.

Bear Market

It is the opposite of the bull market in which prices hit new lows and, in a period of more than two months, downward closings abound. This is a result of a bad economic situation or financial collapse.

The restlessness and the gradual recovery are common in these markets, the credibility in the investments vanishes and nervous sales begin to be made in the market.

In the financial world, the bear symbolizes insecurity, the collapse of companies, losses and disbelief in the future.

Most Important Market Trend

Charles Henry develop the most critical theory of stock market trends, a journalist by profession, create, together with Edward D. Jones, a stock market index in 1896 of 12 values ​​of the New York Stock. Exchange, the well-known Dow Jones Industrial Average (DJIA), world reference index for decades. He create the prestigious newspaper. The Wall Street Journal and elaborated a theory that has been the basis for the development of chart analysis for much of the 20th century.


Studying consumer behave from a social point of view is a remarkably complex task, and studying branding. Even though the academic interest in understanding how consumers relate to a brand is a remarkable trend today. It appreciates that further research is necessary to provide demonstrable knowledge that describes the reality of the subjects.

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